Publication Design
Fall 2021 + Typography II + Studio Project + Design Aesthetics + Branding + Typography
Anyone can cook. Fine dining and high-end flavors are obtainable by all. Umami works to proliferate the cooking community with tips, techniques, and recipes. Helping readers elevate their kitchen arsenal by exposing them to the wonderful world of flavors. From cooking with unknown ingredients and flavors to learning proper knife safety, this publication is there to hold the reader’s hand every step of the way.
UMAMI is a sizzling hot food publication that will dance on your taste buds and elevate your cooking potential until you are drooling for more.
Conceptual directions
Fresh
Hot
Refined
Aromatic
Multicultural
Scrumptious
Stuffed
Sizzling
Bold
Wordmark sketches
Final solution
And why it rocks.